WATU Digital Solutions
Fast, effective and authentic market research
Established in 2018, WATU is a digital solutions company, it’s digital application is accessed via smartphones whereby products are able to be marketed, knowledge gained and aid skills dissemination with the need for the end user to interact with various products and servicesNot only is WATU aiding the South African economy by providing jobs to the jobless, it is also giving corporates access into numerous industries that were previously inaccessible.
We facilitate learning and training through digitised micro-lessons for corporates who which have sector-specific mandates to educate their consumers (for example, consumer-awareness education for banks). Users are incentivised to complete micro-lessons and Watu is able to produce structured reports for auditing purposes.
Our innovative digital platform allows the dissemination of information to previously unreachable and disenfranchised communities. We facilitate learning and training through digitised micro-lessons on behalf of corporates who have a sector-specific mandate to educate their consumers (for example, consumer financial awareness education for banks). Users are incentivised in cash or vouchers to complete micro-lessons and Watu is able to produce structured reports for auditing purposes.
What we do
We would send out a team to the various spaza shops to send us images of what the shelving and products look like.
This then gets analysed and a comprehensive report is given back to the client of what it is we believe you could do to reach your market
How Micro Jobs pay
Jobs may pay anywhere from R 30 to R 150, and the idea is that the labour required should be in proportion with the fee offered.
That said, in order to make money, you have to work fast and take on as many tasks as you can
Watu has identified how technology may be leveraged to close the gap between skills and knowledge transfer and geographical location. Through the Watu application, digital micro-lessons in short video format are watched, the learner is then tested by multiple choice and incentivised in cash or a voucher. With access to a smartphone, economic participation is now accelerated by reaching the previously disenfranchised. Mass training and skills development of the unemployed population in South Africa is now a possibility.